Flavor AND Value – What a Concept!
Value means different things to different people. For me, perceived value in whisky is a correlation of taste, price and experience. Unless you have sampled something beforehand or gotten a recommendation from a reviewer or friend, price is the only attribute that is known BEFORE buying a bottle. Just going by price alone won’t guarantee the best value.
I want to get my money’s worth from anything I buy, including whisky. The taste must be enjoyable and pleasing. It gets a little tricky when it comes to the value of my experience – the esoteric moment of sampling the whisky. These are the moments where I ponder the complexity, depth and overall impression. Again, this is different for everyone but my experience with the whisky is a big part of how I value it. The final verdict is when all three come together. Then, I’m happy.